Notes pyramid
Heart
Water NotesFishSolar NotesMuganeOrcanox™MossSeaweedCedarwoodSea Salt
Main accords
aquatic100%
marine88%
fresh76%
woody64%
floral52%
mossy40%
Day 67%Night 33%
Longevity9.7 hrs
0 hr24 hr
Community scent consensus
Collectors rate THURSDAY 1 PM I AYU 4.25 out of 5 across 8 votes. Projection reads as moderate. Best worn in Spring.
THURSDAY 1 PM I AYU by Setchu is a fragrance for women and men. This is a new fragrance. THURSDAY 1 PM I AYU was launched in 2025. The nose behind this fragrance is Julie Massé. The fragrance features Water Notes, Fish, Solar Notes, Mugane, Orcanox™, Moss, Seaweed, Cedarwood and Sea Salt. Ayu: A freshwater fish that lives in clear, cold rivers. It feeds exclusively on a specific type of algae that
Perfumer: Julie Massé
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