Profumoir

Profumoir is a bespoke fragrance atelier founded in Florence by Daniele Cavalli in collaboration with perfumer Sileno Cheloni. Located in the San Niccolò district, it offers a personalized scent experience centered on an olfactory library of 198 natural essences. Clients are guided through a one-hour session to compose a custom perfume, which is then bottled in a handcrafted flacon, often finished with Carrara marble and personalized detailing. Profumoir blends traditional perfumery with sensory design, extending the experience through a dedicated scented residence. The brand positions itself