Founded in 2025, In Petto Parfumerie is a premium fragrance house positioned between France and Hangzhou. The brand was created as a dialogue between Eastern philosophy and French perfumery craftsmanship. Built around the concept of “Le dialogue olfactif”, In Petto explores fragrance as a language of introspection and inner clarity. Its philosophy — “Simplicity is the ultimate sophistication” — reflects a commitment to refined compositions that emphasize balance, depth, and restraint. The brand collaborates with Villa Blu by Robertet in Grasse, France, the incubator of the Robertet Group. In P