I Fiori Del Male

I Fiori Del Male (previously known as Rancon) is an Italian niche perfumery brand. "The project finds its creative expression in a mysterious collection of fragrances, all deeply inspired by Charles Baudelaire’s volume of poetry “The Flowers of Evil” and with the same desire to shock and the same mysticism, the fragrance intends to “extract beauty from evil”. Massimiliano Minorini has been a creative talent in the beauty & perfumes sector for twenty-five years. He has a strong, multi-faceted character, sensitive and non-conformist. His career is made up of grand gestures and passions, rejectio